STUDY & CAREER DEVELOPMENT

The Program is a good route to higher studies including in general management, business and administration, and in sales, marketing, global marketing and communications, media studies and related areas. Further study at Honours Diploma, Baccalaureate and EBA is available, expanding into and including sales, marketing, global marketing and communications, media studies and a wide range of general, specific and management related areas.

The course is ideal for sales personnel, marketers, advertising and PR personnel and business people who are already employed in this field, and also for men and women looking to enter this interesting career area or set up their own businesses. It is also a course for men and women wishing to gain promotion, in those career areas, or simply looking to increase managerial ability and skills in advertising and public relations. All managers, entrepreneurs, business people and executives can benefit greatly from a good understanding of these twin areas and how to employ them best to gain success and good returns for their organisations. The range of career opportunities for skilled and trained advertising and PR personnel is wide and includes include sales, marketing, global marketing and communications, media studies, and more. The knowledge and understanding, techniques and approaches, gained from this informative and interesting Program will benefit anyone looking to gain a successful career in advertising, PR and the wider media, marketing and sales promotion environment.

There is a wide range of options for further study - see the "Related Courses" section for suggestions - which include Honours Diplomas, ABA & Baccalaureate Programmes, and the 'Double Award' EBA & BBA Bachelor degree Programme. You are welcome to ask the College for advice, and of course you can see details of these Programmes on this website.