Business Fundamentals: Students gain a solid foundation in various business disciplines, including marketing, finance, accounting, human resources, operations management, and organizational behavior. This ensures a comprehensive understanding of business operations and management principles.

Entrepreneurship Theory and Practice: This subject focuses on the principles and theories of entrepreneurship. Students learn about opportunity recognition, innovation, business planning, market analysis, and entrepreneurial finance. They develop skills in identifying viable business ideas and understanding the process of starting and growing a business.

New Venture Creation: Students learn how to create and develop new business ventures. They study topics such as business model development, feasibility analysis, resource acquisition, and risk management. Students gain hands-on experience in creating business plans and launching new ventures.

Small Business Management: This subject provides insights into the unique challenges and opportunities of managing small businesses. Students learn about the specific strategies and techniques required to effectively manage and grow small enterprises.

Entrepreneurial Marketing: Students explore marketing strategies specifically tailored for entrepreneurial ventures. They learn how to identify target markets, develop marketing plans on limited budgets, and leverage digital marketing channels to reach customers.

Innovation and Creativity: This area of study focuses on fostering innovative thinking and creative problem-solving skills. Students learn techniques for generating and evaluating ideas, managing the innovation process, and driving entrepreneurial growth through innovation.

Entrepreneurial Finance: Students gain an understanding of financial management and funding strategies for entrepreneurial ventures. They learn how to analyze financial statements, assess financial feasibility, secure funding, and manage financial resources effectively.

Entrepreneurial Leadership: This subject emphasizes the leadership skills and qualities required in entrepreneurial settings. Students learn about vision setting, team building, negotiation, and adaptability. They develop an understanding of the leadership challenges faced by entrepreneurs and how to navigate them.