Students will investigate the ways in which information systems, through E-Business and E-Commerce, contribute to organisational innovation, competitiveness, and efficiency. Web-driven networked computing, social media and other information systems applications and enhancements will be considered and analysed in the context of ethical, practical, legal and security issues related to the use and storage of data in contemporary organisations. MKT1100 – Marketing Principles Marketing Principles exposes students to foundation concepts, theories and principles in marketing, and allows students to critically assess their relevance in today’s marketplace. Students will research a company’s customer-driven strategy and marketing mix. Other topics examined include advertising, public relations, direct marketing and digital marketing. ACC1100 – Accounting for Decision Making Accounting for Decision Making considers the performance of a business using accounting information. Attention will be given to the analysis of business reports and financial statements and how they can be used to make better decisions by business managers. Analysis and interpretation procedures to evaluate financial statements of companies will be used to provide greater understanding. ECO1100 – Economic Principles Economic Principles covers contemporary developments and applications of macroeconomic concepts and fundamental microeconomic issues related to supply and demand. An examination of how economic models can be applied to address the basic problem of scarcity facing contemporary societies will be studied. Topics will also include the financial system, inflation as well as issues relating to globalisation and international trade. LAW1100 – Commercial Law Business Law provides an introduction to the underlying concepts and principles of the Australian legal system. Emphasis is placed on providing students with a working knowledge of commercial law by analysing case scenarios and applying legal principles to inform possible legal outcomes.